Transparent, open source alternative to Google Analytics - Plausible Analytics is a leaner, more transparent option without the privacy baggage

Using Google Analytics these days comes with several pitfalls, including the need for a privacy policy, the need for cookie banners, and the need for a GDPR consent prompt. All these may negatively impact the site loading time and visitor experience.

Google Analytics is being blocked by an increasing number of web users. It's blocked by those who use open source browsers such as Firefox and Brave. It's also blocked by those who use open source browser add-ons such as the uBlock Origin. It's not uncommon to see 40% or more of the audience on a tech site blocking Google Analytics.
Plausible Analytics is an open source and lightweight alternative to Google Analytics. It doesn't use cookies and it doesn't collect any personal data, so you don't need to show any cookie banners or get GDPR or CCPA consent.

See Transparent, open source alternative to Google Analytics

#technology #websites #privacy

Google Analytics is the most popular website analytics tool. Millions of developers and creators turn to it to collect and analyze their website statistics. More than 53% of all sites on the web track their visitors using Google Analytics. 84% of sites that do use a known analytics script use Google Analytics.

source https://gadgeteer.co.za/transparent-open-source-alternative-google-analytics-plausible-analytics-leaner-more-transparent